What is BeatThatRecord?
Spawned from an urge to be creative, competitive, and make something completely original of my own, I had the idea to attempt world records I could do from home. I researched world records that didn’t require a lot of preparation and started to attempt to break them. I decided I would post them on social media, mainly on TikTok, and they almost immediately started blowing up and going viral.
After engaging with and building a community of supporters and other people who wanted to get in on the world record game, I decided to build a website on WordPress, from scratch, on my own, with no previous website creation experience to any capacity. My motivation and determination didn’t care, and I taught myself everything I needed to know through research and YouTube tutorials. The website was completed within a week.
Through unpaid and earned social reach, search engine optimization, and an email list, I was able to bring engagement and entertainment to hundreds of users, thousands of times. I was also able to implement advertisements and monetize my creation.
- Over 23,000 pageviews on beatthatrecord.com
- Over 900 registered user accounts.
- Over 200 submitted and approved world records.
- Biggest viral video at nearly 2 million views, over 642,000 likes, and over 750 comments.
- TikTok account at over 75,000 followers and 2.3 million likes.
To access: https://www.beatthatrecord.com